Boosting Publisher Revenue with Native Ads

By | July 30, 2020

Some of us might possibly be aware of native ads or we might not even know if we encountered one on a website that we had visited. To get a clear picture of what native ads are and how it can help in boosting the revenue of the publishers, Let’s dive into this article.

Native ads are a new advertising strategy in the market where advertisers will try to get the attention of the reader by making the paid ad look like a normal article without even being noticed and obstructive to viewers. It adapts to its surrounding environment in order to get their attention of the readers and get them interested enough to share the ads, instead of tricking them.

Please read the originial post here:

Author: MarTech Cube

We recognized the need to address the technology challenges specific to a CMO and the marketing department. This need became the crux of MTC’s mission statement; to be the single source destination for marketers in the digital age; dedicated solely to Marketing Technology arena and the people who buy, influence and consume MarTech around the world.